World Usability Day 2011 | Geneva, Switzerland | sponsored by Telono

This year's event will take place on Thursday 10 November at 5pm at Swissôtel Métropole (Quai Général Guisan 34, 1204 Geneva) and will have two parts:

1 - Four 30min presentations on usability and user experience
2 - Drinks and networking

1. Presentations
4:30 | Welcome

5-5:30pm | "I would love to send SMS to my doughter but I cannot write..." - How illiterate people use mobile phones?
Elsa Friscira, Student, EPFL
According to the latest data (2009), some 793 million adults - two third of them women - still lack basic reading and writing skills.
Mostly based in developing countries, they are excluded from the numerous benefits of reading-based technologies such as text messaging, which is a cheap, fast and convenient asynchronous way to communicate as well as facing problems in harnessing mobile phones with text-driven interfaces in general.
This talk will detail findings from a requirements capture and usability tests that were conducted with illiterate people in Lausanne and in a small village in India. The following topics will receive special attention: how illiterates currently mitigate general usability and accessibility problems on mobile phones, how this mirrors their coping strategies in the physical world and how we can enable them to benefit from text messaging.

5.45-6:15pm | User-Centered Design in Video Games: Investigating Gestural Interfaces Appropriation
Nicolas Nova, consultant at lift Lab
The presentation will focus on the exploration of videogame usage in the context of a user-centered design project. In order to designcompelling user experiences with gestural interfaces, we undertook asmall-scale qualitative study. This exploration addressed players’experience and perception of realism when usinggestural interfaces. We compared the user experience of these two styles ofinteraction depending on the level of expertise and the physical skills of theplayers. The presentation will show how such results have been turned intotangible insights and guidelines used to the design innovative game prototypes.
Nicolas Nova is a consultant at Lift Lab. He undertakes field studies to inform and evaluate the creation of innovative products and services in the domains of video games, mobile and location-based media as well as networked objects/robots.

6.30-7pm | Designing air quality services for urban user groups
Riikka Hänninen, EPFL & Nokia Research Center
To be completed

7.15-7.45pm | International micro-benchmark of e-banking login processes
Florian Egger, PhD, Managing Director, Telono SA
To be completed

2. Drinks
7.45-9pm | Drinks sponsored by Telono
Stay with us at Swisssôtel Métropole for free drinks and networking!

REGISTER & JOIN US!
The whole event is FREE but registration is mandatory via our Linkedin event page: http://events.linkedin.com/World-Usability-Day-2011-Geneva/pub/784307