System Concepts User Centred Design Training Course

Introduction to User Centred Design

Getting the business benefits
Products and systems designed with the needs of all users clearly identified, defined, understood, communicated and tested as an integral part of the project have a much greater chance of meeting their overall objective, whether this is measured in terms of sales, customer satisfaction levels, productivity or sales conversion rates.  In addition, projects are more likely to be completed to time and budget, without expensive last minute revisions.
This one day course introduces techniques to help you understand who your customers are and what they want from the end-product you deliver.
 
Who should attend?
This course is designed for anyone who is involved in specifying how a system or product will look and function.  This could include managers, engineers, designers, developers and analysts from IT, commercial or marketing functions.

What skills and information will they learn?

After successfully completing this course, participants will be able to:

• Appreciate how understanding your customers will make it easier to do your work
• Incorporate usability principles into your development process for any system or product, even those with very tight deadlines.
• Apply international standards in user centred design (ISO 13407)
• Appreciate usability best practice in evaluation (heuristic evaluation)

Course content
This course provides theory, examples and hands-on activities for participants to practice their new skills.
The course content includes:

• Applying the principles of user centred design to your business
• Guidelines and Standards
• An introduction to:
  - knowing your target users and profiling them
  - capturing their requirements
  - translating requirements to conceptual design
  - release criteria
• The fundamentals of measuring and testing usability

Course information and how to book
To mark World Usability Day 2006 we are offering 15 free places on this course to be held at our offices in the Strand on 14th November.  To apply for a place, you will need to fill in this form by 9am on 23rd October 2006.  Successful applicants will be notified by 25th October.  The form will open in a new window and will bring you back to this page once you have completed it.  If you have any problems completing the form, please give us a ring on 020 7240 3388 and we will take your details over the phone instead.
   
Please note, application does not guarantee a place on the course, we will allocate places based on the information supplied on the form.

If you need any further details, please call us on +44 (0)20 7240 3388 or email ansgar@system-concepts.com