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Press Release for World Usability Day 2006

Contact:
Caryn Saitz, Creative Strategic Solutions
csaitz@creativestrategicsolutions.com
617.869.8422

FOR IMMEDIATE RELEASE
June 12, 2006

WORLD USABILITY DAY NOVEMBER 14, 2006

Second Annual Global Event Launches Website and Event Registration at International Conference

(Boston, Massachusetts) - On June 12, 2006, The Usability Professionals' Association (UPA) is launching its official Website http://www.worldusabilityday.org and event registration for the second annual World Usability Day at the UPA International Conference in Broomfield Colorado. World Usability Day 2006, a global series of events will be held on November 14, 2006 and promote awareness of the benefits of usability engineering and user-centered design. Activities will be held at the local level worldwide, and will include events hosted by corporations, organizations, universities and individuals. This year's focus is accessibility and inclusion. The theme is "Making life Easy."

In its first year, World Usability Day 2005 was a tremendous success. UPA, along with its allied organizations coordinated 115 events in 35 countries lasting 36 hours that attracted over 10,000 attendees at site locations, and thousands of online participants.

"The overwhelming response to World Usability Day 2005 far exceeded our expectations and have energized our efforts for 2006, " noted Elizabeth Rosenzweig, Director of World Usability Day. " We already have regional liaisons in place around the world; and have developed a Web-based system to enable local leaders to submit their events on our Website and register local volunteers." Rosenzweig added, " our goals for 2006 include growing the number and size of the events worldwide and offering additional webcasting features that enable World Usability Day to be even more accessible. In order to accomplish this, we will need more event leaders and volunteers as part of the World Usability Day team!"

This year's World Usability Day Sponsors to date include: Intuit, SAP, TechSmith and Apogee. Additional sponsorship opportunities are available and can be found on the Website.

Any organization or individual with an interest in user-centered design and "making the world work better" is invited to participate in this event. Details for submitting a local event, volunteering, sponsoring or participating are available at http://www.worldusabilityday.org

World Usability Day 2007 is sponsored by:

Adobe Apogee Avenue A | Razorfish Axure - Software Solutions

Constant Contact CWD Dell Different Solutions E Software - Partner With Confidence

Event Brite Exclusive Concepts FatDux - Designing Valuable User Experiences Human Factors International

Google Imc2 Intuit Microsoft User Research

Mitsue-Links Noldus OneSpring Ovo Studios - Usability Labs, Software & Services

PayPal Robert Wood Johnson Foundation SirValUse

Servigraphics TechSmith Texas Tech University - Distance Learning & Off-Campus Instruction

UC Berkeley - School of Information Usability Sciences Usability.ch - The Swiss Usability Center

VKI Studios - Web Usability & Internet Marketing Weber Shandwick Worldwide - Advocacy Starts Here