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What is YOUR Dream Car Today?

Wednesday, July 30th, 2008
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 Americans’ longtime romance with the automobile is being severely tested, and in some cases dashed entirely, now that every trip gives rise to worries about how much a fill-up costs, guilt over how much damage the exhaust is contributing to the destruction of the planet, and self-consciousness about the image a full-size behemoth conveys today about its driver.News of wrenching dislocations in the car industry arrive daily: automobile sales are at a 10-year low. Ford is converting factories from making high-profit trucks to subcompacts like the unlovely Fiesta. General Motors is trying to convince investors that it is not at the precipice of bankruptcy.Beyond the bad economic news may lurk a less remarked shift in Americans’ psyches: a change in the role the automobile occupies in people’s emotional lives and self-image. For decades, automakers pitched cars as sex symbols, as extensions of drivers’ freedom or affluence or eye for beauty. Even if that pitch is inverted — if hybrids or minicars become the most desirable wheels, bespeaking a driver’s thriftiness or environmental sensitivity — is it really possible to be passionate about a compromise? Find out.

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