Design@IBM: Usability Challenges of Building Smarter Cities

Design@IBM:  Usability Challenges of Building Smarter Cities

Please join us for this webcast in celebration of World Usability Day and this year's theme of "Designing for Sustainability".

Karel Vredenburg, IBM User Experience Design Program Director, will provide the welcome and introduction to this webcast.  John C. Thomas, IBM Research Scientist, will give the featured presentation.

The vast majority of scientists agree that significant changes will be necessary in this century to avoid ecological disasters. IBM believes we must focus on building "Smarter Cities" where human activities will be more effective and efficient. Designing for Smarter Cities requires a balance between learning what works and creating solutions based on the specifics of a city's history, culture, language, and geography. The need to design new systems with complex yet subtle social effects, and compelling social benefits, makes this an exciting and challenging new area for usability.

Please join us for webcast on Thursday, November 12th from noon - 1:30 p.m. Eastern Time.  Teleconference details including call-in numbers and e-meeting information can be found on the Design @ IBM Facebook page.